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MLB Team Washington Nationals Partners With Terra Blockchain Community, Ballpark Plans to Accept UST

On February 9, the American professional baseball team based in Washington, D.C., the Washington Nationals, announced the team has partnered with Terra, the open-source blockchain platform and decentralized autonomous organization (DAO). The Washington Nationals detail that the team is a “leading innovator” and is “consistently introducing new technologies to enhance the fan experience.” Washington Nationals Ink Long-Term Deal With Terra Major League Baseball (MLB) team the Washington Nationals has partnered with the blockchain platform and DAO Terra, according to an announcement published by the team on Wednesday. The deal with Terra follows a slew of sports-related deals with crypto firms, but the MLB team will be the first to partner with an open-source blockchain project. In addition to the partnership, the algorithmic stablecoin UST that’s issued on the Terra blockchain will be “accepted as a payment method at Nationals Park as early as next season.” “The Nationals continue t...
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Every spectactor in a section of FTX Arena handed $500 in crypto at season opener

The international crypto exchange also gave every spectator a T-shirt linked to an exclusive Opening Night FTX Arena NFT.

Major cryptocurrency exchange FTX has given $500 in crypto to every spectator sitting in one section of the FTX Arena at Thursday’s Miami Heat season opener game against the Milwaukee Bucks. 

As well as the crypto giveaway, every fan in the stadium received a T-shirt with a QR code giving access to an exclusive ‘Opening Night FTX Arena NFT’.

Fans will no doubt be wondering if the free crypto giveaway will become a regular occurrence at Miami Heat games, with totally unconfirmed social media speculation that a different section may be given crypto each game to ramp up excitement.

Messari founder Ryan Selkis did some back of the envelope math and determined that with 21,000 spectators in the arena, and 80 seating sections, the giveaway would cost around $150,000 — which is pretty good bang for buck given the stunt went down welliral on social media.

In April, FTX paid up $135 million to rename the Miami Heat NBA arena FTX Arena for the next 19 years — a bold move considering the company is only two years old.

“Don’t sleep on how powerful this sponsorship will be,” wrote podcaster Anthony Pompliano.

Related: FTX crypto exchange raises $420M from 69 investors

Udonis Haslem, 3-time NBA Champion Miami Heat legend was also announced as ambassador for FTX’s "You In, Miami?" campaign at the game. FTX says it plans to work closely with Haslem to promote crypto within the greater Miami area.

"I'm excited to share my community with FTX and work alongside them to increase awareness of cryptocurrency,” said Haslem.

The promotional blitzkrieg is the most recent installment in FTX’s ongoing campaign  to target sports fans as a way to bring in more mainstream consumers.

In May FTX’s price index app Blockfolio signed an endorsement deal with top NFL draft pick Trevor Lawrence. It also recently signed a $210 million deal to sponsor eSports team TSM, changing the team’s name to TSM FTX for the next 10 years, and it has been a sponsor of major league baseball since June. 

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